PHONE: 877-334-9638 WWW.DEALERIMPACT.COM    systems    press room    contact info Incentive Delivery System Here’s a new product from Dealer Impact that will draw rave reviews for getting qualified leads. New Incentive Delivery System is a subtle technology that engages the visitor just as they exit out of your website. Using a special offer or other incentive, visitors are enticed to stay and give you their contact information. It’s one more way your web system becomes an interactive medium rather than a storefront. Combine new Incentive Delivery System with the rest of our lineup of lead capture tools and you’ve got several ways to turn visitors into qualified leads. Keep pulling them in with these lead capture tools: What Works How do you turn those website leads into sales? It's a combination of strategy and persistence, according to Lana Cashmark of Championsuperstore.com. Cashmark's team uses personalized email templates in a process of continuous dialogue that ultimately puts bodies in the showroom. "We're always adapting to what the customers are wanting," says Cashmark. "Each one is different so you need to be flexible and be able to adjust your strategy." Cashmark and company try to keep the communication personal, yet to-the-point. "You don't want any email buddies; they're the least likely to buy." New Servers Up And Running Power and speed-that's the name of the game in information technology and we've got both. Our new servers are online and we thank you for your patience during the brief delay as we switched to the new servers recently. The change means you and your customers will move faster on your websites and we'll be able to continue offering more systems and products with greater functionality and features.
		Automotive News Wants You! We know you are innovative and a leader in your market, so here's your chance to get some national attention. Automotive News asks: "If you are a franchised new-car dealer and have pioneered any winning strategy in any part of your business, please tell us about it. We're gathering ideas for a special Insight section on Innovative Dealers to be published Oct. 4." Here's a link to Automotive News where you can find out more about the special section and send your ideas. www.autonews.com/page.cms?pageId=390 Calling George Orwell... From Forbes Magazine: "Neuroscientists will become the must-have consultant for marketers. Companies, seeking new ways to learn about consumers, will increasingly dabble in neuroscience. At the moment, carmakers, including DaimlerChrysler, are leading the way, using MRI machines to see how people choose and use products. Look for more to do the same and more companies like the Brighthouse Institute for Thoughts Sciences in Atlanta to pop up to serve them." -- Melanie Wells		So that's Denise Brekke! Introducing the person on the other end of the phone when you work with customer support at Dealer Impact. Denise teams with Lori Mooney to help all of our customers get the most out of their online dealerships. She even helped a "little old lady" recently who somehow got the Dealer Impact customer service number and wanted to know about the remaining warranty on her car. Denise hung up on her. Not really; she put her in touch with a local Dodge dealer who is a Dealer Impact customer. www.rosedalechev.com - Action-packed - Virtual tours and 3D visuals - Showcases flash capabilities www.timoneillchevy.com - Highlights dealer brand - Clean and neat - Movie-like www.frankshoop.com - Incorporates sound into site - Interactive - Stark color grabs visitor
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