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A Smart Web Site Is A Proactive Web Site.
Automated Proactivity. That's the Dealer Impact Promise.
A Smart Web Site Is A Proactive Web Site.
Cars, computers, space shuttles, the Internet, jet airplanes, iPods, plasma televisions, robots, GPS,
cell phones… we're surrounded by technology. It affects every aspect of our lives - how we work, play,
date, learn and shop. But, as techno-centric as our lives have become, it's important to remember that
we're still in our technological adolescence. We're just learning how best to integrate all this
wonderful technology into our lives while at the same time ensuring that we maintain our individual
identities.
So what will be the next step in this technological evolution? From a high level, experts tell us that
all this technology will get "smarter." That, of course, means different things in each area of
technology. But when it comes to your business - and your web site - it means that your tech tools will
become more autonomous. They won't sit there idly by waiting for someone to come along, press a button,
and tell it what to do.
In a word, it will become proactive.
Chances are that, currently, your web system is a reactive tool. It sits out there in cyberspace waiting
for a customer to come calling. Then it jumps into action. But in the future, your web system will seek
out new customers. It will inform prospects about new models, special sales or when that classic used gem
they've been waiting for arrives on the lot. And it will do all of this without you lifting a finger.
Your web system should be the best sales person you have. And if there's one thing that all great sales
people have in common it is their ceaseless activity. They're always working, always contacting new
prospects and driving toward a close. And that's what your web site can be doing, although it can be even
more efficient. And it can happen today.
That's right; the good news is that you can have all of this today. When it comes to proactive web systems
and web marketing, the future is now.

Automated Proactivity. That's the Dealer Impact Promise.
From Brian Cox, President of Dealer Impact Systems:
"At Dealer Impact, we don't build old-world web systems. It's Web 2.0 time around here and that
means building web systems for our clients that are turnkey, automated and proactive. A dealership's
web system should be its best, most active and most profitable sales person. That sounds like a
tall order in a Web 1.0 world... but we left that world behind when we created the iDeal Digital
Marketing System."
For more information on joining the Web 2.0 world,
contact the digital marketing specialists at Dealer
Impact Systems.

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The Dealer Impact team members help us get the results we are looking for as a leader in e-business.
The quality of the site, the support and the partnership type attitude we get every time we deal with
one of your team members is excellent.
Scott Comar
General Manager -
Vice President
Harold Zeigler Chrysler Dodge Jeep

Your Dealer Impact Account Representative would like to talk to you about how Dealer Impact can help
you attract, close and retain more customers than you ever thought possible. Contact Sales at
877-334-9638 or sales@dealerimpact.com

Dealer Impact would like to welcome the following dealerships to the growing list of dealerships that
are attracting, closing and retaining more customers by using the i-Deal Marketing System from Dealer
Impact Systems.
Russwood Chrysler
Lincoln, NE
Biggers Chevrolet
Elgin, IL
Charles Gabus Ford
Des Moines, IA
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